Alessandro Graf on stage, laughing in a spotlight

Sales Sparring for owners of B2B service firms · 1:1

Selling starts with you.

Well prepared. More revenue.

We find solutions and work on real deals that have stalled or are coming up.

Request a call →

Keynote · Inspiring people

01 · Diagnosis

Are you really short of leads – or are you losing them in the conversation?

Many owners do their own selling – on top of everything else. Often it isn't the enquiry that's missing, but a clear next step after it.

We take one real deal – one that has stalled, or one that's coming up – and work out exactly what you'll do differently.

02 · The model

Three moments where a deal is decided.

Qualification

Weeks spent on a deal where budget, decision path or urgency were never clarified.

Objection

‘Too expensive’ rarely just means too expensive. Sometimes there's no trust, sometimes no pressure, sometimes someone inside is against it.

Standstill

A good meeting, positive feedback – and then weeks of nothing.

Bring your deal – whether it has stalled, is coming up or is still just potential.

Request a call →

03 · Process

Alessandro Graf in conversation, cut out

How we work together

See services
  1. 1

    Intro call

    20 min, free

    Bring your deal – whether it has stalled, is coming up or is still just potential. You leave with a first view of where to start.

  2. 2

    Momentum

    6 months

    Eight touchpoints for specific deals, best practice and tools that are proven.

  3. 3

    Retainer

    ongoing

    Support beyond Momentum: your sales skills grow with every deal.

Alessandro Graf on stage, lit by a spotlight

04 · Experience · Mindset in sales

Knowing when.

The right question at the right moment.

Keynote · Experience makes the difference

As seen in

05 · Attitude

This isn't just about sales mechanics, and it isn't a lecture. It's about you in the conversation.

Alessandro Graf
Alessandro Graf in a panel discussion, holding a microphone
In conversation · Panel discussion on the future of selling

Alessandro Graf

As Head of Business Development, I spent seven years owning deals from zero to a total of over CHF 40 million. Today I work with owners on their deals – 1:1. Over seven years I built two companies on two continents. I learned selling from the ground up, door to door.

More about me
  • B2B Enterprise SalesInfrastructure/Workplace/Security (Services & Managed Services & SaaS)
  • Many stakeholdersSpecialist departments, IT, procurement, business – plus group policies and compliance
  • Full cycleFrom uncovering the problem and managing stakeholders to the basis for decision and signing.

Companies I have worked with

06 · Cases

IT service provider

‘Within four weeks and just a few sessions, we won a major client in the pharma industry – with recurring annual business of CHF 200,000. At the same time, as an owner I gained clarity, focus and confidence in leading clients through the sale.’

IT service provider

‘After working together for a short time, we were able to position the company for the long term and hire a key employee.’

What deal is on your table?

20 minutes, specific and without obligation.